Veterans Day Marks 10th Anniversary of Little Caesars Veterans Program
Detroit, MI (RestaurantNews.com) As part of a long-standing tradition of giving back and honoring U.S. military men and women, Little Caesars® Pizza is offering all United States Armed Forces veterans and active military a free $5 HOT-N-READY® Lunch Combo from 11:00a.m. to 2:00p.m, at participating stores nationwide this Veterans Day.
On Friday, November 11, from 11:00a.m. to 2:00p.m., veterans and active military members can receive their free $5 HOT-N-READY® Lunch Combo, which features four slices of Little Caesars popular Detroit-style DEEP!DEEP!™ Dish pepperoni pizza, paired with a 20-ounce Pepsi product. A nod to Little Caesars hometown, the DEEP!DEEP! Dish pizza is a Detroit-style, rectangular pizza that gets its crispy-crunchy edge and chewy inside texture from baking in a custom metal pan coated with olive oil.
“Little Caesars is thankful to all of our veterans and members of the military who do so much to take care of us,” said Little Caesars President and CEO, David Scrivano. “This is a small token of our appreciation for the time they’ve served on our behalf. We hope they will enjoy lunch on us and know that we are truly honored to serve them.”
Veterans Day also marks the 10th anniversary of the Little Caesars Veterans Program. Created in 2006, the Little Caesars Veterans Program provides honorably discharged veterans with significant discounts and credits towards opening a Little Caesars franchise. The goal is to give veterans a business opportunity when they transition to civilian life or seek a career change, and to thank them for the sacrifices they and their families made for our country.
“As an organization we believe that our veterans, the men and women who have given so much to serve our country, should return home with business prospects to help them achieve their hopes and dreams,” said Ed Gleich, Senior Vice President of Global Marketing for Little Caesars. “So, we created a program to honor veterans and provide them with an opportunity to become business owners.”
The Little Caesars Veterans Program has grown steadily. Since the program launched, veterans have opened more than 200 Little Caesars stores. Little Caesars believes veterans possess the integrity and character to become exemplary Little Caesars owners.
Little Caesars has been “giving back” since opening our first store in 1959. The Little Caesars Veterans Program, and the Little Caesars Love Kitchen reflect our strong belief and business philosophy that giving back and making a difference is something we can all do.
Veterans and military personnel must present proof of service (such as ID card with veteran designation, DD-214 form, or current military-issued ID card). Includes all veterans, active, retired or honorably discharged members of the military. No purchase necessary. PEPSI-COLA and MIST TWIST are registered trademarks of PepsiCo. Inc. Available at participating locations, while supplies last. See www.littlecaesars.com for full terms and conditions.
Headquartered in Detroit, Michigan, Little Caesars® is the largest carryout-only pizza chain and fastest growing pizza chain in America*. Founded in 1959 as a single, family-owned restaurant, Little Caesars has become the third largest pizza chain in the world** and today has stores in all 50 U.S. states, as well as 18 countries and territories worldwide.
Known for its HOT-N-READY® pizza and famed Crazy Bread®, Little Caesars has been named “Best Value in America”** for nine years in a row. Little Caesars products are made with quality ingredients, like fresh, never frozen, mozzarella and Muenster cheese, dough made fresh daily in the stores and sauce made from fresh-packed, vine-ripened California crushed tomatoes.
An exceptionally high growth company with more than 57 years of experience in the nearly $135 billion worldwide pizza industry, Little Caesars is continually looking for franchisee candidates to join our team in markets around the world. In addition to providing the opportunity for entrepreneurial independence in a franchise system, Little Caesars offers strong brand awareness with one of the most recognized and appealing characters in the country, Little Caesar.
*Fastest growing pizza chain in the US — based on net number of stores added each year 2008-2015
**Third largest pizza chain in the world — based on net number of stores in 2015
***Highest-Rated Chain – “Value for the Money” based on a nationwide survey of quick-service restaurant consumers conducted by Sandelman & Associates 2007-2015
Contact:
Tina Orozco
313-471-6649
Tina.Orozco@LCECorp.com